Company Profile.
Proton produced its first car in Malaysia in 1985 and within a year it had captured 60% of the Malaysian domestic passenger vehicle market. In 2003, the company decided to establish Proton Singapore Pte Ltd (Proton) a direct dealership in Singapore.

The Challenge.
Proton Singapore started operating in 2003. Their initial focus was to service existing Proton car owners and to build market share. A key component in their strategy was the need for an integrated automotive dealership management system to manage various operations from sales to tracking and servicing their clients' cars. The challenge was to find an affordable system that would grow with Proton's business

The Solution.
B.efficient Automotive is the result of working with Proton Singapore's best practices. By fully understanding their needs as well as their business processes, we developed B.efficient Automotive. It enhances enterprise-wide performance, reduce costs and build profitable customer relationships.